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Digital Literacy

Can you finish online marketing adventure hunt in about 30 min?

Online Marketing Adventure Hunt

You will kids learn digital marketing basics by exploring online platforms and identifying marketing strategies.

Duration30 min
Age GroupAges 13–14
DifficultyIntermediate
SubjectDigital Literacy
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Concept

What this lesson teaches

Kids learn digital marketing basics by exploring online platforms and identifying marketing strategies. This active engagement helps them recognize the elements that attract consumers and the importance of creative content in the digital space.

Materials

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    Steps

    How the activity runs

      Why It Works

      The learning connection

      By using the zone of proximal development, children investigate real-world examples, enhancing their comprehension of marketing concepts. The treasure hunt format encourages collaboration and critical thinking as they decode and analyze various digital advertising methods.

      Extend the Lesson

      Try it with your learner

      1. Create a list of five popular brands you like. 2. Explore their websites and social media pages. 3. Note down three marketing strategies each brand uses, like special offers, visuals, or influencer collaborations. 4. Discuss with your family which strategy you think is most effective and why. 5. Create a mini-poster for your favorite brand using a marketing strategy you learned. 6. Share your poster with friends and gather their feedback.

      Digital Literacy30 minAges 13–14Grade 8Sign in to save this activity
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