Explore ActivitiesDigital Literacy
🔍
Digital Literacy

Can you finish digital marketing explorer quest in about 30 min?

Digital Marketing Explorer Quest

You will children learn to identify various digital marketing techniques by exploring real-world examples.

Duration30 min
Age GroupAges 13–14
DifficultyBeginner
SubjectDigital Literacy
Activity Preview

See how this hands-on lesson works

Sign in to start the full activity flow, save this lesson, print a learner version, and track XP. The preview below is public so parents and educators can evaluate the activity before joining.

Concept

What this lesson teaches

Children learn to identify various digital marketing techniques by exploring real-world examples. This activity connects abstract concepts like SEO and social media marketing to tangible advertisements they see daily, grounding their understanding in the context of their environment.

Materials

What you need

    Steps

    How the activity runs

      Why It Works

      The learning connection

      Engaging with familiar digital content facilitates deeper cognitive connections through embodied cognition. As students physically search and discuss examples, they reinforce their learning and develop critical thinking skills about how marketing influences their online behavior.

      Extend the Lesson

      Try it with your learner

      1. Gather your family and explain the treasure hunt rules. 2. Choose 5 types of digital ads to find (e.g., social media, videos, banner ads). 3. Search on your devices to locate examples of each ad type. 4. Collect screenshots or take notes on what you find, noting the purpose of each ad. 5. Share your findings with family members, discussing the techniques used in each ad. 6. What surprised you about the ads you found?

      Digital Literacy30 minAges 13–14Grade 8Sign in to save this activity
      Keep Learning

      Related activities